Tag Archives: media

Where I'll be during Advertising Week 2013

I've finally combed through hundreds of incredible sessions and panel events that make up next week's Advertising Week X, and have drafted my own intellectual itinerary. Here's where I'll be from September 23 through 26. With so many luminaries and … Continue reading

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Posted in Advertising & Marketing | Tagged , , , | Leave a comment

15 flavors of geek reign over this year's winter storm list

If you need any more proof that geeks now rule the universe, you need look no further than the list of 2012-13 winter storm names from The Weather Channel. As Winter Storm Luna bears down on the East, I took … Continue reading

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JC Penney vs. Susan G. Komen: Making decisions based on core brand values

Social media, along with the freedom of expression and distribution that it brings, continues to reshape the marketing world. In just a few weeks, we have seen its tremendous power work both for and against major brands. The difference in … Continue reading

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Posted in Advertising & Marketing, Business | Tagged , , , , , | 1 Comment

Mickey Mouse had better watch his back. There’s a Pleasant Goat after him!

It’s not easy to become an entertainment icon. Ask Mickey Mouse what it takes and he’ll tell you about the decades of hard work he had to put in to become the ubiquitous, universally recognized brand he is today. With … Continue reading

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Posted in Creativity, Media | Tagged , , , , , | 1 Comment

Facebook's assault on Netflix shows a pipe is still just a pipe

High flying Netflix shares just got smacked down by about 5% due to Facebook's big announcement that it will begin distributing movies in partnership with Warner Brothers. Apart from the standard story of giant behemoth moving into another company's space … Continue reading

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Posted in Business, Media, Technology | Tagged , , , , | Leave a comment